Project Description
The New Sales Model:
Virtual Engagement in the Time of COVID-19
Hosted by World Congress
Paul LeVine, SVP of Corporate Strategy, Data & Analytics

ABSTRACT
While we’ve heard for years that physicians’ offices are restricting access, COVID-19 has accelerated the speed with which this is happening. Though organizations are logically seeking alternative solutions, it’s not as easy as saying “My reps are now virtual ones.”
Successful organizations conducting “virtual engagement” must
have the infrastructure in place to support such activities and a demonstrated record of effectiveness in conducting these campaigns.
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