Project Description

Using Digital Engagement to Solve Pain
Points Along the Patient Journey

Hosted by MedCity News
Yadin Shemmer, SVP of Mango Health, a TrialCard company

ABSTRACT

There are numerous challenges that a patient commonly faces along the patient journey, starting with the provider’s decision to treat and the course of therapy prescribed for the patient.

Learn to examine how digital engagement can solve challenges for both patients and the brand, from reducing prescription abandonment before the initiation of therapy even begins, to increasing adherence and persistency—all the while improving the patient experience. Plus, understand the benefits digital engagement can provide for brand teams and other key roles within your company.

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