
Michael Carlin, General Manager, Engage HCP by TrialCard
Michael leads TrialCard’s Engage HCP team. Since joining TrialCard in 2015, Michael has pioneered TrialCard’s HCP Engagement and Education efforts. led the TrialCard Marketing Team and served as a VP for Business Development. Prior to joining TrialCard in 2015, he enjoyed a 22-year career with GSK, where he held a number of leadership positions in sales and marketing. Michael’s pharmaceutical marketing experience has included developing and executing strategic plans for consumers and health care professionals for multiple brands as well as unbranded educational efforts. His passion for uncovering customer insights that translate into distinctive communications for target audiences is at the core of his approach.
Michael holds a BS in Business from Marquette University and has completed the Transformational Leadership for Executives Program at the Wharton Business School. He and his wife Gillian, live in Raleigh with their three children.